Paris, June 13, 2016 – The Louis Vuitton America’s Cup World Series is a racing circuit featuring the best sailors in the world, competing on foiling, wingsailed catamarans – an updated version of the AC45 raced in the last series. As title sponsor, Louis Vuitton celebrates the 35th America’s Cup with a new collection inspired by the classic yacht race. Focused on menswear and lifestyle accessories, the collection features chunky knits, casual wear, outerwear and polos in a traditional red, white and blue. Menswear designer Kim Jones also delved into the Louis Vuitton and America’s Cup archives and uncovered graphic prints including the Gaston V, Semaphore and Victory Boat incorporated into key pieces. A series of leather goods have also been created using the house’s iconic Damier Cobalt Regatta canvas.
Louis Vuitton also unveiled a bespoke America’s Cup trophy case in 2015 which will be used to house the world’s oldest sporting trophy until its winner is decided. Representing more than 400 hours of craftsmanship, the brown leather trunk has been created in the style of Louis Vuitton’s famous suitcases and is embossed with the LV monogram. Louis Vuitton’s long-standing association with the America’s Cup sees it once again serve as the title partner of the America’s Cup World Series, America’s Cup Qualifiers and Challenger Playoffs. The brand will also be the presenting partner of the America’s Cup Match which is due to take place in Bermuda in 2017.
Photos: Louis Vuitton