Live Interview with Kristen Stewart – Florabotanica by Balenciaga

Toronto, October 15, 2012 – As part of her debut as the face of Balenciaga’s new fragrance Florabotanica, Kristen Stewart will be answering questions to internet users in a 30-minute live interview on Thursday, October 18th. We’ll be carrying the stream live (above).

On January 13th, 2012, Coty Inc. and Balenciaga’s Creative Director Nicolas Ghesquière introduced Kristen Stewart as the face of the brand’s second fragrance for women, after Balenciaga Paris. It is Kristen Stewart’s first brand endorsement.

Unless you’ve been living under a rock, you’ll already know that Kristen Stewart has starred in Panic Room, Snow White and the HuntsmanInto the Wild, and of course – as Bella Swan in the Twilight saga movies. In May 2012, On the Road (the screen adaptation of the Jack Kerouac novel) premiered at the 2012 Cannes Film Festival. Can’t wait to see it when it comes out.


The live interview is to be filmed in Los Angeles and broadcasted live on the Balenciaga Fragrance website ( and on the Balenciaga Facebook page (

The interview will start at 3pm EST (12pm PST / 9pm in France). It will be moderated by French Fashion Editor Virginie Mouzat, who will ask Kristen questions covering her roles as brand muse and fragrance endorser.

Registration to submit a question is open at and will remain open until the interview closing time.

To take advantage of this opportunity, anyone may register and submit their questions online. There are no restrictions on the number of questions per participant, and registration is free of charge. Twenty questions will be selected. A Florabotanica fragrance will be sent to anyone whose question was selected.

Participation is entirely free of charge. Interview will be broadcasted live online and its access will not require a password.

Spread the word on Twitter by clicking on the share button below, with #KStewlive.

Florabotanica Balenciaga Paris

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