Milan, June 23, 2012 – Christopher Bailey’s creative drive, passion and innovation has clearly turned Burberry around. A case could be made that he’s this era’s Tom Ford. Burberry Prorsum Spring/Summer 2013 is yet another example of Bailey at his best. Whether it’s the weather or Britain’s great artists, Bailey had a knack for digging up the best of the UK and using it to influence his work. As he should, for there is genius in that great country that goes beyond bangers and mash.
The inspiration for the dazzling SS13 prints came from the British avant-garde artistic movement called the Bloomsbury Group, namely Duncan Grant. British painter David Hockney (an influence for John Galliano SS12) is also represented in the vibrant colour palette. The suiting is slim and timeless both in silhouette and neutrality of colour grounding the collection. Unapologetic thunderous metallics are carefully used in shirting, outerwear, footwear and accessories. This collection is a perfect blend of classic wardrobe and flashy statement pieces while yet again, paying homage to the label’s heritage.